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5 Thumb Rule to Enhance Visibility in SERPs
Dec 7, 2016 1:24:17 AM Lori Meloche

The goal of enhancing visibility on search engine results pages (SERPS) is to increase the amount of organic traffic that comes to a website. Organic traffic is a major goal of a professional SEO services company because of the likelihood...

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Multilingual SEO Strategy: Top 10 Best Practices
Dec 2, 2016 12:00:00 AM Lori Meloche

When dealing in multiple markets, it is important for a company to have the ability to adapt to the geography, culture, consumer behavior, and language. These are all factors that influence whether infiltrating a new market will prove...

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6 Key SEO Considerations for Website Redesign
Nov 30, 2016 1:54:53 AM Karen Lozada

Website redesign is a necessary part of owning a website. This is due to constantly changing trends that are based on consumer wants and expectations. However, there are key considerations to make when redesigning a website so you don’t...

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8 Must-Know Trends for SEO in 2017
Nov 28, 2016 7:31:24 AM Peggy Owen

Search engine optimization (SEO) is a challenge because it is all about staying one step ahead of the competition. The number one way a professional SEO services company can stand up to the challenges is by staying aware of how search...

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Content Marketing Trends That Will Dominate 2017
Nov 25, 2016 9:05:15 AM Lori Meloche

Content has been king, is king, and will always be king. Without it, there is no way to relay information on a website to visitors. It is also an integral part of making sure a website is indexed properly so potential customers can find it....

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4 Crucial Steps to a Successful Digital Marketing Plan
Nov 23, 2016 8:11:46 AM Karen Lozada

There are many facets to a digital marketing plan, which is why a digital marketing company can’t do single tasks only when marketers feel like it or when they think about something that needs to be done. There must be a solid, actionable...

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5 Mistakes That Force Google to Penalize Your Website
Nov 18, 2016 10:10:00 AM Peggy Owen

Google penalty recovery isn’t any fun. Not only is it a time-consuming venture to regain your lost place in the rankings after a penalty, it can also be an expensive endeavor — especially if you have to hire Google penalty removal services....

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How Does Open Graph Protocol Benefit SEO?
Nov 16, 2016 8:21:24 AM Lori Meloche

Facebook first introduced the semantic protocol known as Open Graph back in 2010 in order to facilitate improved integration between the social networking site and other websites. It does so by allowing other websites to be rich “graph”...

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Google Penguin 4.0 Has Rolled Out: Does It Penalize for Bad Links?
Nov 14, 2016 7:32:14 AM Karen Lozada

After a two-year wait, Google Penguin 4.0 finally rolled out at the end of September 2016. Google’s Penguin filter, first released back in 2012, is designed to catch sites deemed “spammy” — in other words, websites that acquired links...

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Google Still Dominates the World Search Ad Market
Nov 12, 2016 9:00:00 AM Peggy Owen

Search engine marketing refers to efforts to gain traffic via search engines, both via unpaid efforts (i.e., earning traffic through unpaid or free listings) and paid efforts (i.e., buying traffic through paid search listings). Overall,...

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