6 ROI Metrics Your Marketing Team Should Care About to Prove Your Marketing ROI
As marketers, we work endlessly to make improvements to the long list of metrics we track. Studies show 73% of executives don’t believe that marketing drives demand and revenue so it’s your job to make sure that you can prove your marketing ROI of your marketing efforts. Here’s a cheat sheet to ensure that your team know these metrics to help you present to your stakeholders.
In this 12-page cheat sheet, you’ll find:
- 6 marketing metrics that prove the value of your marketing team’s efforts
- Formulas and examples to help your team calculate these metrics
- Explanations and scenarios of why these metrics are important and how to interpret them
Download our cheat sheet to help your marketing team provide you with the metrics you want to see and can prove your marketing ROI with your stakeholders.