The ranking of a mobile site has been an ongoing debate with marketing and SEO experts all across the nation and now Google reveals the answer. Google announced that they will give mobile friendly websites a ranking boost. The company is currently testing mobile friendly labels.
When a user is doing a search on their mobile phone, Google will tag whether the site is Mobile-friendly or not. This will help the user know which site will be easier to look at on a mobile device – ultimately making a better user experience.
Here’s what our site comes up like:
This is an exciting breakthrough for website owners who have already invested in mobile sites and now proving why mobile sites are more important than ever.
If you don’t have a mobile website, now is the time to make the transition. As technology continually evolves, it is imperative for website owners to be aware of the changes. It is a great advantage to have a site that is easy to use and search and now there’s proof that Google will have this affect your ranking. The downside is that if you don’t have a mobile site, then the new tool can actually lower your ranking.
If you are unsure if you have a mobile site, or you want to test a competitors, here’s how to get to Google’s new Mobile Friendly Test Tool:
Taking the time to find out where your website rates when it comes to other websites is one of the most important things you can do for your bottom line. The first thing you will want to do is to type your website link in the search tool.
Once you have put the website address into the search and click on “analyze,” the results will come up quickly.
The Google tool will give your website either a “mobile-friendly,” or “not mobile-friendly” result. In the unfortunate case that you find that your site isn’t mobile friendly, Google will immediately let you know what is wrong, and what you need to do in order to pass.
Take the time to make your site mobile friendly
It is hard to say how much weight Google will give this in their algorithm but we can now say it is more important than ever to make your site mobile friendly in order to keep up with the competition.
Here’s some more information from Google about the new test tool and tag.
If your website isn’t mobile friendly and you aren’t too sure where to start, give MacRAE’s a call. We can help you get your site mobile friendly quickly. 1-844-990-6111